Are you a municipality, local business, park board, trail association, or community non-profit? Activation Partners are the vital heartbeat of this movement on the ground. By stepping up as an official volunteer Sunset Host, your organization can champion health and wellness while helping scale this vital new Canadian ritual in your local region.
Hosting an EOT event is completely flexible and scalable—gatherings can range anywhere from a small group of 5 people to a large community engagement.
The Activation Pipeline
Our intentional campaign roadmap ensures your organization has full momentum:
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June 6 (Campaign Launch): The 6-week digital campaign rollout kicks off, equipping you with public resources.
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National Parks Day / July 18 (The Flagship Event): The big night where your community joins a synchronized wave of nationwide gatherings.
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August – December: We gather stories, share community attendance numbers, and transition into continuous year-round storytelling and 2027 planning.